The industrial landscape of North Tonawanda is at the center of a heated debate as residents voice strong opposition to a proposed transformation of a controversial bitcoin mining facility into an AI data center. The plan, put forth by World Generation X, a subsidiary of Digi Power X, has sparked significant controversy among local community members.
The facility in question, located on Erie Avenue, has been a source of contention for years due to its noise levels and environmental impact. Now, the company’s proposal to repurpose the site has only intensified these concerns, with residents expressing skepticism about the project’s true nature and potential consequences.
Company’s proposal and residents’ concerns
Dan Rotunno, plant manager of World Generation X, presented the company’s plans to the North Tonawanda Planning Commission, emphasizing that the new infrastructure would differ significantly from the existing bitcoin mining operation. Rotunno proposed constructing a two-story building to house the new AI infrastructureasserting that the facility would utilize air cooling instead of drawing water from the city.
“We’re going to use air coolers to cool everything,” Rotunno explained. “It’s going to be closed-loop cooling, and we’re just cooling it with air.” He also mentioned that the switch to an AI data center would result in less noise, with only 20 fans for cooling.
However, many residents remain unconvinced. Deborah Gondek, chair of the North Tonawanda Climate Smart Task Force, criticized the proposal for its vagueness and highlighted the ongoing issues with noise levels from the existing facility. “He stated that this project is completely different from the Bitcoin mining project,” Gondek said, “so in our view, that is a new use, as he reinforced today, and that’s not allowed under our current moratorium.”
Gondek also pointed out that previous attempts to mitigate noise, such as the installation of an acoustic wall, had failed to address the problem adequately. “We’ve asked for relief from this for several years,” she explained. “They tried to put up an acoustic wall that they assured us would solve the problem, and in fact, it didn’t. It actually made it worse for some neighborhoods.”
The community’s distrust and environmental worries
Residents’ distrust in the company’s promises runs deep. Mark Polito, a North Tonawanda resident, expressed his skepticism about the project, stating that the company had “lied since day one.” Polito also emphasized the broader impact of the facility on the community’s health and environment.
“This is something that’s attacking not only our homes, it’s also attacking our environment,” Polito said. “It’s attacking the air we breathe. It’s attacking our health.” His concerns reflect a wider unease among residents about the potential environmental consequences of the proposed AI data center.
The controversy comes at a time when New York State is considering a one-year moratorium on regulating AI data centers. The bipartisan bill, which has already passed both the State Senate and Assembly, awaits the signature of Governor Kathy Hochul. Polito expressed hope that the moratorium would prevent other companies from exploiting the current regulatory landscape.
“I hope Governor Hochul takes this step and signs this bill immediately,” Polito said, “so that other companies are not trying to get in under the door or get in before things change.”
The path forward
As the debate over the AI data center continues, the North Tonawanda community finds itself at a crossroads. The proposed conversion of the bitcoin mining facility raises complex questions about the balance between industrial development and community well-being. With residents expressing strong concerns about noise, environmental impact, and the company’s trustworthiness, the outcome of this controversy remains uncertain.
The decision ultimately lies with the North Tonawanda Planning Commission, which must weigh the company’s proposals against the community’s concerns. As the process unfolds, one thing is clear: the future of this industrial site will have significant implications for the residents of North Tonawanda and the broader debate over the role of AI infrastructure in local communities.

